COVER 1

Tlu GRAMOPHONE

April, 1954

IN 1898

THE WONDER OF THE

19th CENTURY.

Gradual Payments taken.

The LATEST and BEST Musical Box is the

S-rELL.A...

No pins or projections to break off.

U THE GRAMOPHONE."(BerUner'sPatent.)

Loudest and most distinct BOun d ·producing machine yet invented. ~~:~g~Y~lfillk~b~f'hoTh1~OT~i8~py~cticallY indeBtrnctible. Loud

A Cu stomer w r iteB : u ~ur &::a mopbone exceeds all our ex~ta. t i oO!. We find i t magDificent in the open air."

Hand reds Or Retords to Choose rrom. Records sent on Approv&l. PRICE £5 lOs. Records 2/6 each.

Larpe varulll 0/ Mmical Boxes wilh Chanqeabl.e Metal Dues.

IMHOF &MUKLE (BV Appointment ~ H.!!. III< Quunl. 110, New Oxford Street, LONDON. W.O.

:rc::I...;;:..."!I,...C::I!B

By appo intment to Her Majesty the Queen .

TEN GOLD M"E OALS.

IMHOF &. I'dUKLE, 110, NEW OXFORD ST., W.e.

R eproduction of an lmhofs 1898 Adl'ertisement

Reproduction of an lmhofs 1898 Adrertisement

EVEN THE'N! Yes, e ven in 1898 Imhofs- holding the ROYAL WARRANT to H.M. Queen Victoria - was the FOREMOST shop in London for sound-producing machinery,

It has been a long road from BERLINERS GRAMOPHONE to the modern Radiogram, but IMHOFS IDEAL of providing their customers with all that is best in recorded music remains THE SAME, Prices have changed A GOOD DEAL since then, but we feel sure y ou will agree that this is one of the few fields where VALUE FOR MONEY has ACTUALLY IMPROVED.

We wonder what the HAPPY PURCHASER of the Stella Musical Box would have thought of the MODERN LP RECORD played on Hi-Fi equipment! IMHOFS are very proud of their record of enterprise and service, and we feel sure that old DANIEL IMHOF, who opened his shop in New Oxford Street IN 1845 would thoroughly approve of the new

Imhofs as it is today rUIl by his GRANDSON. THIS IS AN OLD BUSINESS WITH NEW IDEAS

-------~-.--~--

Alfred Imhof Ltd., 112-116 New Oxford Street , LONDON w.e.I. Museum 7878 (20 lines)

*,*'~kAk"k Add.,~A~